April 9th at 6:30 PM - Learn the tools & techniques that successful
sales professionals use every day to win the complex sale.

THIS GROUP OF TOP SALES TRAINERS AND EXECUTIVES WILL TEACH YOU HOW TO SELL AT TOP PRICE WITH EASE.

The Complex B2B Sale is as much about cultivating trust and relationships as it is getting a customer to sign on the dotted line. Learn how to transform your sales from single transactions to a long-term process that yields lasting dividends.

The Complex Sale is the norm in business today, and creating value for the customer through the entire sales cycle is the key to winning. At this panel event you will learn from top trainers and sales professionals to:

• Align marketing and sales for lead generation
• Build a strategy for sales relationship cultivation
• Identify and capture a customer’s unstated needs
• Win the emotional sale first
• Build credibility as a new player in the marketplace
• Measure and define results
• Ientify and target the real decision makers
• Beat your competitors by selling at full price

APRIL 9th at 6:30 PM

THE BARD CENTER
535 16th Street, Suite 300
Downtown Denver
$15 - Register Online
$20 - At The Door

Register Now

PANELISTS INCLUDE

David Pemberton, President of Pemberton Companies

David Pemberton founded Pemberton Companies in 1996 to help his clients achieve profitable revenue growth in the face of increasingly aggressive competition. His unique approach to improving sales effectiveness has enabled dramatic results for clients like Allergan, Bausch & Lomb, Level 3, Chevron, ICG Communications, Qwest, International Paper, Bell Atlantic, CSG Systems, NTT Verio and Ralph Lauren Polo Stores.

His live workshops have enabled thousands of sales people to win more business, achieve quotas faster and deliver extraordinary value to their customers.

Additionally, Pemberton Companies organizes communities in which C-Level executives come together to leverage the combined experience and expertise of the group for the betterment of each individual. Dave facilitates a proven process that enables members to move their businesses from where they are to where they want to be … to get to the Next Level. Dave helps owners address their most pressing issues while freeing time to focus on building the value of their firms.

His members run fast growing businesses that include software, telecom, marketing, manufacturing, services and distribution and range in revenue from one million to over $100 million. This role provides Dave with great insight into the best practices of the fastest growing companies in the country and the opportunity to directly impact the productivity and profitability of his members.

Dave’s entrepreneurial skills have been honed over 25 years as the owner of four different businesses and the driving force in the growth of many others.

Rich Cardillo, President of 360 Sales Advantage

360 Sales Advantage was formed with only one goal: To better equip professional sales reps to be more effective in their day-to-day business. Located in Evergreen, Colorado, we offer much more than just the “blocking and tackling” of sales. Our curriculum offers proven real life examples of winning strategies under a wide umbrella of scenarios.

The founder, Rich Cardillo, spent 20 years in the Xerox family and as a Sales Rep, Account Manager, National Sales Manager and finally the last 10 years as the President of XEROgraphiX West Inc; the Xerox dealership that supported metro Denver. Rich rounded out his sales career with a 3 year assignment as the Vice President of Worldwide Sales for a Denver based consumer electronics firm.

The combination of having had a “budget” for every year of his professional career coupled with always having been on or near the “front lines”, Rich has “walked a mile in every sales reps shoes”. Every course is full of creative, innovative and motivating ways to improve even your most tenured reps performance. We can customize any of our courses to ensure we are developing the desired competencies in your sales organization.

Chris Franks, CEO of CJC Solutions

Chris Franks is the founder and CEO of CJC Solutions, a start-up wireless sales company. With over ten years of experience in Sales and Sales Management he has served in a number of Management and Executive sales roles for companies such as Cellular One, Wireless Technologies and Sprint Nextel.

Chris is married to his college sweetheart, Jessica and is the father of two boys, Carter (2) and Sam (1 Month). When not spending time with his family, he serves with the Denver Active 20 - 30 Children’s Foundation an organization dedicated to serving underprivileged children. An avid, endurance athlete, Chris has completed two IronMan Triathlons, with plans for a third in the Summer of 2009.

YOUR HOST

Will Matthews, President of SecondWind Performance Results

Will Matthews is President and Founder of SecondWind Performance, LLC. and SecondWind Performance Results Coaching. As an expert in the field of personal transformation and professional fulfillment, Will blends his successful twenty-five year career in management, sales, marketing and Organizational Change Management with his passion for helping people and organizations break through to the results that they really want.

Will is a Certified Professional Coach and his clients include Financial Services Professionals, CEOs, sales professionals, managers and other professional coaches. He guides success driven executives through barriers and perceived limitations and helps them breakthrough in to the life and results they really want. Will is also a trained Anthony Robbins Company Results Coach.

The true spirit of Will’s work is to create environments in which people reconnect to their inherent, unique brilliance. Will brings his message of personal power and strategies for unlimited possibility through speaking, professional coaching and his talk radio program, Business and Beyond with Will Matthews: Your Personal Connection for Success!

He has served on the Membership Committee of the National Speakers Association in Denver and, following other leadership positions, was recently elected to the office of President of the Denver Coach Federation.